
SHOPPER MARKETING SPECIALIST
The Shopper Marketing Specialist plays an important role to improve productivity of our promo investment and ensure professional approach to the partners included in trade channels, both directly and by supporting account management. The job holder is responsible for translate marketing concepts into retail approach and the above should ultimately contribute to increased sales volume/value and higher sales efficiency in trade channels. Responsibilities: Responsible for trade marketing activities in dedicated accounts Developing, executing, and evaluating tailor made promotions Analyze and present channel specific and named chain (ACNielsen) data to key account management in coffee & tea categories monthly Support marketing and sales in NPD (new product development) activities, by developing related trade argumentation, shelf plans, tailor made promotions and presentations As Promo Specialist, responsible for improving promo ROI based on improved promo planning and evaluation Establish per account promo plan in line with marketing and channel focus -> run promos of the appropriate brand / size / mechanism of the given account Ensure relevant in-store execution through KAMs, place mass secondary placements at hot points with high quality price communication Quarterly evaluate promotions and make proposals for the future (keep and implement only promotions that are profit and volume wise) Develop and implement tailor made shelf plans Develop POS material in order to secure appropriate appearance of our products in the stores in case of promotions and NPDs For this role as a Shopper Marketing Specialist, we’re looking for someone who has the following skills and experience: At least 4 years relevant experience in Trade Marketing and/or Category Management within FMCG Minimum BA degree, preferably in Marketing or Business Fluent Hungarian and English (written, verbal) is a must Practice in AC Nielsen, GFK, MS Office Excellent presentation and communication skills Strong planning, prioritization and project management competencies Goal oriented mindset and highly motivated personality Ability to multi-task and work in a fast-paced environment is a must Strong interpersonal skills that facilitate cross departmental networking Conscientious, passion for details, self-driven Creative mind, not afraid to question and improve “status quo” Independent, always striving to go the extra mile to deliver excellent performance Ability to work effectively both with peer group and external vendors Resilient team player with a positive attitude Driving license and driving experience Following are of an advantage: Technical Knowledge of POS Production (Print, Permanent, Temporary) Experience in working with Agencies or Production suppliers What they offer: Competitive compensation package Performance based recognition International career opportunities Flexible working hours Working assets as laptop, cell phone Friendly, collaborative environment Place of work: Budapest Working hours: 8 hours a day from Monday to Friday How to apply: If you are interested in this fantastic career opportunity at JDE, please send your CV by clicking APPLY. Once we receive your application, we will do our best to get back to you quickly. The recruitment process at JDE includes an online assessment, followed by interviews.
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Vállalat: BECK AND PARTNERS Kft. Hely: Budapest Munkaviszony: Teljes munkaidős Hozzáadva: 7. 4. 2025
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